Sunday 14 April 2019

Does image optimization affect SEO? If yes, how?


Images always come as a treat to the eyes. Images can explain things in simpler ways and thereby help a person understand things better. Even when one is online, image work as cues thereby making it easier work to go through hectic things. Images can be subject to copyright issues, but those have loopholes which can be used to avoid problems in the long run.

Image optimization does affect SEO and can have amazing and drastic effects. Here are some of the positive effects of SEO:

Making searches better: Optimization of images can end up having a huge impact. This is because Google image search results often bring up these pictures. Thereby the site gets available to a lot of people; the site attracts a lot of people. For this purpose, the images need to be optimized to the right size. There are certain algorithms that come into play when search engines like Google, Yahoo, and others show up results of different things. Thereby if one wants to want their picture to be seen as the most desirable one then image size needs to according to a few requirements. Not just for popping up first in searches but also for loading in a much lower time, the image size needs to be fixed. There is more discussion on this in the next point.
search engine optimization

Taking minimal time to load: Optimization fastens the process of loading images on websites thereby causing no harassment to the user. If a site takes a lot of time to load, it might end up having a bad impression on the person using it. Online users are not patient at all, everyone is in a hurry and a new statistical survey shows that the maximum time people usually wait for in not more than 30 seconds and the minimum being 3 seconds. Thereby if the site is slow and loads later, it will add up to loss of traffic. Here the image size plays a role too, hence images should be kept up to a certain size preferably under hundred kb and this will actually help.
Appealing to the eyes: As mentioned earlier, images are usually added to make the website look even more attractive. Better resolution pictures attract a lot of crowd on the site. It’s a very common thing to see that sites having blogs with pictures have more reach over the internet than with ones which do not have.
SEO Services

Keeping an eye on the click count: Now one must be wondering what click count is exactly. Well, this means that at any point of time on the internet, especially social media channels whenever a post or picture gets clicks that add up. And recent stats show that blogs with attractive images have a higher number of clicks than ones without it. Hence optimizing images can help increase the number of clicks per post as well. A professional digital Marketing agency in Chandigarh.
Conclusion
These were a few good effects of optimization of images, other than these there are a few things that need to keep in mind. The image name needs to be optimized as well so that any kind of search results related to it have the image as a result and even the image alt text needs to write properly. Above all only JPEG, GIF and PNG file types can be used to upload images.



https://amelcs.com/does-image-optimization-affect-seo-if-yes-how/
Seo services
 

Tuesday 2 April 2019

Are you looking for SEO Company in Chandigarh for Professional SEO Services?

SEO (i.e. search engine optimization) has become the buzzword nowadays because of its wide benefits that businesses are having. To understand this completely, you have to know the full definition of SEO.
SEO is described as – it is the practice of enhancing the quality and quantity of traffic to your site via organic search engine outcomes.
Let’s segregate this into more parts to go deeper into the meaning:
Quality of traffic – through SEO you can attract all the seekers in the world but on the other hand, one gets to attract the projected seekers. This saves time to a considerable amount.
The quantity of traffic – Once you possess the correct people clicking through those SERPs, your traffic increases.
Organic outcomes – Advertisements make a significant part of many SERPs. Organic traffic is the one where you don’t have to shed money.
Hence SEO services in India are increasing too. They are assisting the business in many parts of the country. One of the best places among others is SEO services in Chandigarh.
How does it work?
You might think that you visit a site search engine box and type your query/topic and pressing enter gives the result within seconds. But have you ever thought of the actual mechanism behind that search results which came out?
Here’s the thing – Google gathers data regarding your query and by its algorithm, it catches the one which matches your words by the binary language. The “o” in SEO is the optimization of the search engine and done by the people who write all the content and uploads, and the users who arrive via a search engine will like what they will find out.
The optimization can be of many types – It ensures that meta-definitions and title tags are both informative and the correct length to refer internal links at site pages you are longing to see. Most SEO company in Chandigarh work hard to get their client’s search engine results to be highly optimized. Companies in Panchkula are also trying to get their work done at a different level so as to gain popularity.
Here are some potential benefits of hiring an SEO company in your business
As a matter of fact, you need a website preference whether you are developing apps or running a fusion bistro. To describe it in a nutshell, it means you are creating a website that assists you in transforming your visitors to customers.
That also describes that you require the optimization of the search engine. Competing with several billions of websites out there, it the only method to get popularity. It is not possible to convert visitors who never visited the website. Unless you are an expert in this field, there happens to be a pile of reasons to hire a good SEO company:
Saves a lot of time – Most business managers find it difficult to complete every work through the week. Hence, with the increasing amount of work pressure also increases. SEO is a certain area of expectation. For example, SEO companies in Mohali cover everything from content to keywords and even whatever links you are using. It is also a never-ending state of evolution because it should manage itself with the transformations in the Search Engine algorithms. In a nutshell. It is full-time work and you are already possessing one of those. Upon outsourcing your optimizers makes you independent from all the site works.
Gives a boost to corrective actions – You must have realized that your website can affect your SEO outcomes. Everything matters – from load time of the site to the image sizes that the site uses. So optimizing all these features makes your website user-friendly. An experienced SEO company like that present in Derabassi, India will do thorough scanning of your site. They will inform you what fixes are vital and provide a suggestion for less critical rectifications. Some of the companies like that in Kharar, India even provide a tool for site auditing. Based on your management skills, some will even do the fixes for you or make a new site.
An experienced SEO company provides skills which are highly needed – The digital world is overflowing with numbers and figures like tweets, sign-ups, and likes. So it becomes for a non-expert to find out which numbers are meaningful and which are not. Hiring a professional SEO organization introduces you to professionals who actually know the difference between meaningful and the ones which don’t matter. On the other hand, they also advise you about what techniques and strategies fit the best in your business.
Reporting becomes easy – To get a hold on the business analytics is a huge work for a business. A renowned SEO company examines the results for you and provides you with a simplified version. They’ll tell you which keywords will do the best and which won’t. They’ll assist you in identifying your favorite source of traffic, which can give you a new dimension.
Avoiding expensive mistakes – It sounds kind of impossible, but you can actually over-optimize your site. When you are using the keyword phrase too frequent, you are not optimizing but rather you are doing keyword stuffing. If by mistake you end up in the wrong directory, you will be affected badly with search engines. Search engine professionals will hit the right balance while guiding you properly out of costly wrongdoings.
Gaining better ROI as compared to normal Ads – Now ROI (return on investment) is actually a big factor for your business. This number is what exactly running your business. Every time a visitor visits your website that is being converted to money. Hence, a greater conversion rate is what you are going to benefit from the SEO company that you hired. This potential cannot be matched with any other form of marketing. Google searches certainly get hold of the people who looked for the tag on your website. These people were also looking for your items. Ads can be from anyone. Several people may click on an Ad by mistake. Hence, a reference from Google is much more worth over a reference from an ad.
Conclusion
Now that you have realized the true meaning of SEO and its benefits, you might want to get started with the correct SEO company in your country. So search for the best and watch your business grow to like it never did before!